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Articles on design.

Perspectives on leadership, practice, and the evolving role of design in organisations.

Agentic Engineering Is Not a Prompt. It Is a File System.
Agentic EngineeringAGENTS.mdContext EngineeringAI AgentsAI Literacy

Agentic Engineering Is Not a Prompt. It Is a File System.

Learn how AGENTS.md, SKILL.md, DESIGN.md, tool-specific instruction files, and architecture decision records create reliable context for AI agents.

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The 20-Year-Old File Format That Became the Language AI Understands Best
MarkdownAIContext EngineeringProductivityAI Literacy

The 20-Year-Old File Format That Became the Language AI Understands Best

Markdown was created in 2004 for humans. Twenty years later, it quietly became the format AI models understand better than almost any other. Here is why that matters for anyone using AI professionally.

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Vibe Coding Is Already Over. Here Is What Replaced It. And Why It Matters Even If You Are Not a Developer.
Vibe CodingAgentic EngineeringAI in DesignDesign LeadershipAI Literacy

Vibe Coding Is Already Over. Here Is What Replaced It. And Why It Matters Even If You Are Not a Developer.

Vibe coding changed how software gets built, but agentic engineering is already replacing it. Here is why this shift matters for designers, founders, students, and anyone using AI tools.

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AI Has No Idea What You Mean. It Only Knows What You Said.
AI ContextContext WindowAI MemoryPrompt EngineeringAI Literacy

AI Has No Idea What You Mean. It Only Knows What You Said.

AI does not understand your hidden meaning. Learn why context windows, AI memory, and structured briefing shape the quality of every AI response.

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AI Is Not Thinking. It Is Predicting.
AI LiteracyGenerative AIAI in DesignDesign LeadershipFuture of UX

AI Is Not Thinking. It Is Predicting.

A simple, non-technical explanation of what AI is doing when you talk to it, why it sounds intelligent, and why human judgment still matters.

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AI Obedience Is as Dangerous as AI Avoidance
UX DesignAI in DesignDesign LeadershipProduct ThinkingFuture of UX

AI Obedience Is as Dangerous as AI Avoidance

The future of UX will not belong to designers who blindly follow AI, or to those who proudly avoid it. It will belong to designers who can use AI without outsourcing their judgement.

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CreativityDesign ThinkingPsychologyDesign LeadershipCareer

Most Designers Cannot Define the Thing They Are Paid to Do

Creativity is central to design work, yet most designers cannot define it beyond 'thinking outside the box'. Here's what psychology actually says it is.

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AI in DesignUXDesign LeadershipFuture of WorkDesign Strategy

Your Next User Won't Have Eyes. Are You Ready?

AI agents are quietly becoming users of the products we build. The design equation has changed — it's no longer just about designing for humans, but for humans and agents together.

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Design LeadershipAI in DesignFuture of WorkDesign Strategy

Design Leadership in 2026: The New Role of Design Leaders

The role of a Design Leader has changed dramatically. Here are six things every design leader needs to lean into — from AI as a design assistant to empathy as a core leadership skill.

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Design LeadershipCareerThe Reality of LeadershipDesign Strategy

The Rush to Lead: Why True Leadership Takes Time, Patience and Scars

Many early professionals want to become a lead within one or two years. Here's a straight-from-the-heart look at why that rush happens, what leadership really demands, and how to build the habits that make you a natural leader.

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UXCXService DesignDesign Strategy

UX vs CX vs Service Design: Understanding the Differences

Three overlapping disciplines — but not interchangeable ones. Here's how to tell them apart, and why it matters for the work you're doing.

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UXDesign LeadershipCareerOrg Design

What a UX Designer Actually Does in a High-Maturity Organisation

In mature UX environments, the role shifts from educating about design to operating at strategic altitude.

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UXCareerDesign Leadership

Surviving and Thriving as a UX Designer in a Low-Maturity Organisation

Most designers will spend part of their career in an org that doesn't fully understand design yet. Here's how to do good work and build influence without burning out.

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